Spotlight On Stran
Connecting for a Cause: The Annual San Manuel Golf Tournament
Every year, the Yuhaaviatam of San Manuel Nation hosts a standout charity golf tournament that brings together partners, sponsors, and industry friends for two days of competition and community. This year, Stran was proud to join the fun — and support the event through our friends at Gander Group.
Click the + to learn more about this event. 👇
Held at the stunning Monarch Beach Golf Links, the tournament is a long-standing tradition that’s raised more than $3 million for charitable causes over the past 25 years.
The Stran & Gander crew showed up in full swing — with a foursome from our team hitting the course while others connected with attendees with custom merch.
The event was more than just a great day on the green: it was a chance to deepen relationships, bond as a team, and show up for a cause that matters.
🎒 Birdie Bag by Stitch Golf
This backpack is a lightweight carry-all with room for everything you need, and nothing you don’t. With its sleek design and versatile compartments, it’s just as at home at a country club as it is at a weekend getaway. It's perfect for team gifts, tournaments, or premium client swag.
🍻 12oz. BrüMate Hopsulator Slim
This triple-insulated can cooler keeps your beverage cold even when the sun’s doing its thing. ☀️ With bold color options and standout branding, it’s a go-to for outdoor events, tailgates, and backyard BBQs.
Interested in adding these smart, stylish, and summer-ready picks to your swag lineup? Reach out to get started.
Industry News
New Industry Rankings & Trends from the ASI Show
Stran is officially ranked #23 on the 2025 ASI Counselor Top 40 list — a four-spot jump from last year!
We got the news while attending this year’s ASI Show in Chicago, where our team was on the ground reconnecting with partners, exploring new product trends, and gathering ideas to fuel our clients’ next big merch moments.
Click the + to see the trends and products we brought back from the show floor. 👇
The ASI Show always gives us a glimpse into the future of branded merch. Here’s what stood out:
🎧 Purposeful Tech & Accessories
The AirCare 2.0 from KeyBudz stood out as a sleek, modern tool with major functionality. Designed to keep AirPods clean and performing their best, it’s a smart pick for high-use, high-impact tech gifting.
♟ Supersized Games for Activations
The Combo Chess and Checkers Set from PromoToss combines brand visibility with playful, oversized fun. Great for hospitality activations, office lounges, or event engagement strategies — it’s a creative spin on interactive merch.
👚 Retail-Inspired Comfort, Style, & Sustainability
Apparel remains strong, with trending products focused on eco-friendly materials, soft fabrics, and versatile silhouettes that transition from home to office to outdoors.
🌎 Merch With Meaning
From cause-connected campaigns to custom packaging with purpose, brands are leaning into merch that does more — and consumers are responding. Giveback programs, sustainability efforts, and lifestyle alignment are driving selection more than ever.
From The Blog
Corporate Swag Myths Debunked
There’s a lot of misconceptions about swag, and we’re here to set the record straight. In our latest blog, we bust the most common misconceptions about branded merch.
From the idea that merch is wasteful to the myth that it doesn’t drive ROI, we dig into why these assumptions don’t hold up — and how thoughtful, branded merchandise actually builds loyalty, drives action, and supports long-term brand strategy.
Visit the blog to dive into the Merchbook 6.0! 👇
